CHARLOTTE – Rent Ready is expanding its service area to a fourth market in the Southeast, following the company’s $10 million Series A fundraising round in March of this year.
The company, which provides a business-to-business turnover services platform for multifamily property managers and owners, will also launch what it calls an “automated turn board,” a customer portal designed to digitize the processes and schedules of vendors working to prepare a residential unit for its next tenant, this month.
Already operating in the Atlanta, Charlotte, and Raleigh-Durham markets, the company announced this week it has expanded into Greenville, South Carolina.
“Greenville is just the beginning of our aggressive market expansion plan,” said Jonathan Kite, a cofounder and the CEO of Rent Ready in a statement shared with WRAL TechWire.
Kite previously told WRAL TechWire that he and the Rent Ready team plan to build a “super strong, national company” capable of expanding rapidly.
One part of Kite’s vision is the deployment of the automated turn board, which the company said in a statement would provide greater efficiency and service to property and facility managers than existing systems. That’s because, the company noted, the Rent Ready software will automatically schedule contractors, mapping out required services, timelines, units, and vendors from an approved and vetted list of service providers in each market where the company operates.
Kite told WRAL TechWire in March that it planned to complete this product, following the company’s Series A funding round, which was led by Grotech Ventures.
“This technology revolutionizes how apartment staff are able to turn their units because they can toss the archaic dry-erase board aside and let technology schedule their end-to-end turn services, from painting to cleaning and everything in between, with the touch of a few buttons,” said Kite.
The platform will have a desktop application and a corresponding mobile application accessible on mobile devices, the company said.
“This is also a huge milestone for our company,” said Kite. “This technology not only elevates the customer experience and fulfills our mission of completely changing the way the industry turns units, but also allows us to scale much more rapidly.”
Kite noted that Greenville, South Carolina was the first among other planned expansions.
The company also raised $1.5 million in 2018 from eight investors.